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Feliciano / Eudald News

Typographica’s Best of 2013: Founders Grotesk TextMarch 13, 2014

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Christian Palino writes: Aria di rivoluzione — those were the words that first made me swoon. Those shoulders! That ‘a’! Tight apertures! As I turned the pages of Il Magazine (filled with the skillful typography of Francesco Franchi), I fell in love.

Founders Grotesk is one of those faces that simul­taneously seems like it has always existed and has never been seen before. It has become hard to expect anything less from Kris Sowersby, who turns out to be The Blues Brothers of revivals — resurrecting entire movements to create something new and unique. Sowersby’s approach to Founders Grotesk, initially inspired by a 1912 Miller & Richard specimen, involved careful curation of various century-old grots. Originally designed for display usage with tight letter spacing, when the typeface was first put to work at text sizes in The Weekend Herald, and ultimately in Il Magazine, Sowersby found that it did not hold up well. Fortunately for us, this led him to design Founders Grotesk Text.

What is exceptional and evident in the Text faces is that they are not simply redrawn and re-spaced letters for improved readability at smaller sizes, but often quirkier letterforms that help to translate the chari­sma of the big, beautiful display weights into text — all without feeling overly precious or distracting. Bellissima!

See the review on Typographica.org.